Categories
Trending
Beauty is not just cosmetics and makeup, it goes way beyond that. Skincare, Hair, Personal Care, Body Care all contribute to our well-being and appearance. When it comes to our body, we are careful about what products to associate with and finding the right match for us. And with an expanding array of brands, technological innovations and high competition, it’s overwhelming for buyers to determine the product that aligns the most with them. So, don’t sweat and devour this list of the top 10 best beauty brands of 2023!
Makeup enthusiasts get ready, this one’s for you!
10 Best Beauty brands of 2023
- Best for Makeup- Sephora
- Best for Sun care- Flaconi
- Best for East Asian skincare and makeup – Stylevana
- Best for Hair care- LOOKFANTASTIC
- Best for Perfumes- Frangrancedirect
- Best for Skincare- The Ordinary
- Best for Bathing Products- The Body Shop
- Best for Personal Care – Freshly Cosmetics
- Best for Body Care- Rituals
- Best for Shaving Products- Harry’s
Best for Makeup- Sephora
A French beauty and personal care retailer, Sephora has proved its worth as a game changer in this industry. One of the best beauty brands and makeup platforms in the world, Sephora is now flourishing and stepping foot in more countries. Sephora’s personal collection includes prestigious and trusted brands like Rare Beauty, Charlotte Tilbury, NARS, Huda Beauty and many more.
A big factor is the variety and diverse kind of makeup products it specializes in providing. The makeup section covers a range of options. It even offers stellar quality accessories like brushes and applicators. Sephora is mindful about the customers’ needs and thus has different sections dedicated to Mini products, Vegan makeup and clean-makeup. On top of that, there is a “Help me choose” corner for newbies and confused buyers.
An exclusive under $20 collection for budget-conscious customers is included! . So, money-saving shoppers can find cheap as well as fine quality makeup items. The availability of tons of latest, popular and best-selling products and an impeccable service make Sephora an ideal haven for makeup essentials.
Shipping
Sephora ships in the US as well as internationally. Shipping is available for different regions. To find out about your area, please check the International Shipping corner on the website! Standard delivery is free for the beauty insiders members.
.Pros and Cons
Pros
- Plethora of products available- Sephora includes a multitude of brands in its supply. With time, it has managed to diversify its product spectrum on a large scale, which has contributed to its reliable reputation.
- All-inclusive- Sephora Has always been an inclusive and discrimination free company. It has a special corner for “Black owned products” on the website. Moreover, it is a member of the best beauty brands for budding small businesses who want market exposure.
Cons
- Market expansion- Although Sephora is a highly versatile retailer and dominates the market in some regions of the world. It is yet to penetrate the markets of continents like Asia and South America.
- High-Priced items- Although Sephora has an under $20 section, a lot of its highly desirable products are still not affordable for many individuals.
.Best for Sun Care- Flaconi
Flaconi, a Germany based brand is the epitome of sun care products. The sun special category brings forward sunscreens of several types. Additionally, sun oils, tanning sprays and products for hair protection from the sun are included! Makeup and other items containing SPF are mentioned separately for easy access.
This summer don’t fret and spare some time for the beach! Do go through the beach waves section and give yourself a new hairstyle.
Shipping
Flaconi only ships to Germany, Switzerland, Poland, Austria and France. The charges are dependable on the place and are mentioned on the website!
.Pros and Cons
Pros
- Comprehensive beauty guides
- Inclusion of “conscious category” for eco-friendly consumers.
Cons
- Limited shipping scale.
- Not widely known internationally.
.Best for East Asian beauty products - Stylevana
Specially committed towards Korean, Thai, Taiwanese and Japanese beauty, Stylevana is one of the best beauty brands when it comes to East Asian beauty. Calling itself a “fashion and beauty enthusiast”, this retailer is here to help you discover your personal statement!
Stylevana contains products under skincare, makeup, hair and body care sections. The skincare division is further segmented into products for different skin types like combination, dry, oily or sensitive and skin problems like aging, acne, etc.
There is a special section for cruelty-free and vegan items, so you can be responsible as well as stylish.
Shipping
Stylevana offers delivery in the following places- US, Hongkong, Malaysia, Singapore, Philippines, UK, Canada, Australia, and some other European countries. Due to the restriction on the number of cargoes sent, sometimes delivery takes longer.
.Pros and Cons
Pros
- User-friendly website designation that makes it easy to find products and place orders.
- A convenient space to find a versatile mix of easily accessible and authentic east asian beauty products.
Cons
- Low Asian market penetration despite being a retailer specializing in East Asian products.
- Some items have a long delivery time period and may take more than a month to arrive.
.Best for Hair care- LOOKFANTASTIC
LOOKFANTASTIC is one of the best beauty brands for you to explore with your hair and achieve your signature look. The hair care zone on the website has sections dedicated to –
1. Hair products like dry shampoo, sulphate free shampoo, hair masks, serums, etc.
2. Hair treatment and recommendations on the basis of hair type.
3. Hair styling and electrical tools like brushes, straighteners, mousses.
Besides that, LOOKFANTASTIC ensures hair protection and nourishment by including detailed guides for heat protection, damaged hair control and hair sun protection. You can also gain knowledge on how to groom your pets!
Shipping
LOOKFANTASTIC delivers in various countries across Europe and worldwide. The tracked delivery period and standard delivery cost are calculated on the basis of location and are mentioned for each one separately on the website!
.Pros and Cons
Pros
- Well-structured and detailed website to help users easily obtain necessary information.
- Up-to date products that are in line with the latest trends. For example, the glass skin aesthetic.
Cons
- Limited collection of luxury brands.
With extravagant brands like Armani, Burberry and Givenchy under its bracket, Fragrance Direct is the perfect outlet to obtain magnificent top class aromas. Luxury, Classic, Celebrity special and designer fragrance options are right there for you to cast your eye over. Shop like an expert as you browse through the “Fragrance Finder” and get acquainted with different kinds of scents.
And, one of the features of Fragrance Direct is the inclusion of “Home Fragrances” where candles, air fresheners, room sprays, oils, etc are presented. Fragrance Direct vouches that you as well as your home smell pleasant.
Shipping
Fragrance Direct ships to mainly European regions and countries. It also provides delivery services in the USA and Australia. The time it takes for the order to reach you depends upon the location and is mentioned on the website. Check out the International Delivery corner for further details!
.Pros and Cons
Pros
- Affordable products from prestigious brands available.
- Wide range of perfume commodities.
Cons
- Not available in Asian regions.
- Not many offers available for budget-friendly customers.
.Best for Skincare- The Ordinary
Prep your skin with the right navigator as you sail through your skin care journey. The Ordinary is well-specialized and one of the best beauty brands that takes pride in helping buyers find the right skin care essentials. They can shop by concerns such as dullness, redness or by ingredients. There are special tools for skincare, sun-protection, and guides to steer customers through the process with ease. The aim of the brand is to work honestly and utilize technology and strategies to provide the best skincare items.
Shipping
The Ordinary ship to various regions and the shipping timeline depend upon the location. Check the website to know about any additional charges.
.Pros and Cons
Pros
- Suitable avenue for finding diverse skincare items.
- Affordable and vegan products.
Cons
- Inadequate website
- High competition from existing and upcoming brands.
.Best for Bathing Products- The Body Shop
100% cruelty free, The Body Shop is an excellent go-to brand for finding the perfect bathing partner. Soap squad? You got it. Want to discover shower gels? They are right here for you! The body products range from Body Lotions, Body butters, accessories, foot care, body yogurts, scrubs, etc! Celebrate the triumph of achieving silky, aromatic and healthy skin with your favorite ingredients. Whether it’s Tea Tree, Strawberry, Lemon, Shea Butter (and many more!).
Shipping
The Body Shop ships to many countries in the regions of Middle East, South Asia, North America, Australia, Europe. Delivery charges depend on the type of delivery chosen and the location.
.Pros and Cons
Pros
- Top-quality products with a high brand value.
- Brands reach across various locations.
Cons
- High competition from similar brands. Example- Bath and Body works.
- Lack of marketing has contributed to its low popularity.
.Best for Personal Care - Freshly Cosmetics
Discover a colossal of personal care products at Freshly Cosmetics! Convenient, handy and easy to use, the website is curated in such a manner that it is easy to scroll and learn about different products. From face packs, SPF, travel friendly packs, to many others, the dimension of products available is ever growing!
Enlighten yourself with special personal maintenance items like bags, toothbrushes and water bottles. Remember to stay hydrated!
Shipping
Freshly Cosmetics delivers to a multitude of locations across Europe. Currently, only the USA reaps the benefit of international shipping.
.Pros and Cons
Pros
- Refill options for certain items.
- Loyalty programme that helps buyers get discounts, gifts and coupons.
Cons
- Limited delivery scale.
- Not very well known.
.Best for Body Care- Rituals
Rituals is the ultimate package deal for your body care needs. Immerse yourself in the self-care world and get some much needed pleasure. Grant your hand, feet and entire body the magic of a clean, moisturized and exfoliated skin.
Shipping
Rituals mainly ships in Europe but its delivery binder also includes the USA and Hong Kong. Orders are also eligible for free delivery, but it depends on the order cost.
.Pros and Cons
Pros
- Convenient and good quality items.
- Exclusive online only treats available!
Cons
- Less variety of products.
- Not a strong market footing.
.Best for Shaving Products- Harry’s
Harry’s has surely grasped the ABCs of flawless shaving and shared it with you! Harry’s is one of the best beauty brands that cater to men. Their shaving products are not only affordable but also diverse and convenient to use. Check out the shaving sets, accessories, pre and post shaving care items for both men and women! Additionally, purchase your favorite essentials in a bundle and get access to them all.
Shipping
Shipping is available in the USA and Canada. Currently, there are not many international regions under their delivery radar.
.Pros and Cons
Pros
- One of the most promising brands that prioritizes men’s skincare and grooming.
- Stylish designs and handy accessories.
Cons
- Low reach.
- Product quality is not very high.
.Final Comparison Outline
Company | Categories Available | International Shipping |
---|---|---|
Sephora | Makeup, Hair, Skin, Fragrance, Body | Available |
Flaconi | Perfume, Makeup, Hair, Premium+Drugstore products | Not Available |
Stylevana | East Asian- Skincare, Makeup, Hair and Body | Available for limited regions |
LOOKFANTASTIC | Skincare, Makeup, Electric Tools, Hair, Fragrance, Beauty Boxes | Available |
Fragrance Direct | Fragnance, Skincare, Body, Hair, Home Fragrance | Available for limited regions |
The Ordinary | Skincare, Makeup, Hair and Body | Available |
The Body Shop | Body, Skin, Hair, Makeup, Fragrances | Available |
Freshly Cosmetics | Skincare, Body, Hair, Makeup Trending products, Accessories and Refills | Available for limited regions |
Rituals | Body and Shower care, Toiletries, Beauty | Available for limited regions |
Harry’s | Shaving, Accessories, Skincare, Shower and Face | Available for limited regions |
Conclusion
So, whenever in doubt, come back here and check out these best beauty brands! Before choosing a brand, do a thorough research and get to know your skin and body well. At the same time, examine your features and learn about the makeup that accentuates it the best. Be appealing and bold and do not be afraid to try out new looks! You never know which one works out the best for you!
In 2023, we promise that you’ll look fabulous, smell sensational and have radiant skin. For more information, please visit Pearoot.
FAQs
It depends on the brand and your location. The delivery prices for each brand are mentioned already or calculated at the billing stage. If you are an international customer then most probably you will not be eligible for free delivery. Check the brand’s website to be sure!
Yes, indeed you can! Some companies like Sephora let you add free samples in your basket when you are buying something. Although, not every company is big on samples so do your research if you want to test out product samples!
The return policy varies from brand to brand. Please check out the delivery information on the website or contact customer service. If you have already opened the product seal and used it, your item will not be valid for return.